LANDING PAGE [SPEC]

Vamoos

Vamoos is an app made for travel agents. It helps them keep track of and organise their clients' trips.

Client

Problem

Their landing page (for free eBook download) was not getting enough email sign ups.

Solution & Strategy

By re-working their copy, I highlighted benefits like “Get your clients obsessed” and “win the trust of clients”. Because at the end of the day, these travel agents want to improve their client relationships and not their communication.

Next, to make the copy more visual. Not only the image of the free eBook was added, but phrases like “before they board the plane” were used.

Also, I included “for free” in the CTA button. Because we do not want the audience to second guess - “Is this ebook for free? Or paid?”

Before Image

After Image

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